eBusiness Canada
Learning Resources For New Canadian eBusiness
HOME PAGE               ARTICLES               BLOG               PARTNERS               PRIVACY               CONTACT US
Canadian eBusiness Articles
Canadian Shopping Cart Solutions
The function of shopping cart software is to facilitate communication between your website customer interface and your payment processing solution. Aptly named, shopping cart software allows for browsing of multiple items while not being forced to navigate away from your sales page each time an item is selected. In the instance of single item electronic stores a shopping cart software may not be required, however would still be recommended to assist with additional shopping features such as shipping arrangements and cost as well as multiple denominations of the singe product for sale.





Do Not Limit The Growth Of Your Online Business

Selling online is very much a learning experience and the marketplace is evolving at an accelerated pace so adding new products and services for sale on your website in the future is a very real possibility. Planning ahead now with a shopping cart software will almost certainly increase your ability to adapt in the world of ecommerce.

As part of the planning ahead process, shopping cart software is in integral component in the equation. The shopping cart software you choose must be compatible with the payment processing solution that you are using now, as well as the payment processing solution that you intend to grow towards as your business grows. Additionally the software must be compatible with you, and the end user, in that the shopping cart must meet your level of technical skill as well as the ability to facilitate a safe, secure and easy shopping environment for your customers.



Canadian Shopping Carts For Canadian Merchant Accounts

Many shopping cart programs are written to be compatible with major US based merchant account processors since the US market is ten times larger than the Canadian market. Though some are, the vast majority of shopping cart solutions do not integrate with the small handful of Canadian based internet merchant account solutions. Before searching for a shopping cart solution you will need to know which merchant account providers, and ultimately payment gateways are available as options to you as a Canadian company. You must then ensure that the shopping cart will integrate with the solution you intend to use in the future.



In terms of third party payment processing systems, the vast majority have little to no integration customization available so integration becomes less of an issue. A seamless integration of a website and shopping cart into a payment gateway takes considerably more effort than with a third party system again this is the main advantage of these services. Initially designed as a person to person electronic money transfer service, the popularity of third party payment processing systems increased in popularity for ecommerce due to the ease of integration. However in terms of payment processing, any compromises you make on the creative and functional control of your payment system is like a tourniquet on the main artery of the heart of your online business.



Choose The Best Fit Shopping Cart For Your Skill Level

Choosing a shopping cart that matches your technical skill requirements as well as providing multiple options for payment processing integration with Canadian merchant account solutions is vital for your business. Since shopping carts come in all shapes, sizes and styles you have the benefit of finding the exact fit for your needs you just need to find it.

The shopping cart software you choose is so important that it is one of the few integral components of your ebusiness that may require financial investment. Free shopping carts are available and widely used however open source material requires a fair amount of programming experience or willingness to learn. Another advantage of open source shopping cart software is that you can access huge volumes of forum posts and discussions on the subject.



Open Source Shopping Cart Software

Open source material is free licence and supported heavily online whatever you need the shopping cart to do someone else has already done it and often you can follow their online threads to your benefit. Integration with payment processing is easy and readily compatible with many Canadian solutions, however this is because you are more or less custom integrating the software. The prospects of this level of integration will be over the heads of many new and prospective ebusiness owners.



On the opposite end of the spectrum to open source material there exists turn key shopping cart solutions. Essentially this is a premium paid service to remove as much of the difficulties of interfacing with the software as possible from you the webmaster. This will ensure a highly professional level of integration and overall shopping experience at the expense of premium rate for shopping cart software.

Choosing the correct shopping cart for your new ebusiness will be a balance of ease of integration and interface versus cost versus power of functionality and design control. Fortunately there are many shopping cart solutions available so finding the right fit is a matter of research.



Learn more about shopping cart solutions in the Canadian eBusiness Blog or by browsing the collection of online business articles in the Canadian eBusiness Article Directory

 
eBusiness Resources
Shopping Carts
Choosing a shopping cart software is a balance of cost, ability to customize and the technical skill required to implement the software...
More shopping carts
Payment Processing
3rd party payment processing systems vs. bank direct merchant account solutions in the Canadian online market...
Accepting payments
Search Optimization
Search engine optimization for A Canadian ebusiness will ensure that your clients can find you - The strategic advantage that Canadians have over USA based companies in SEO...
More Canadian SEO
Getting Started
Looking at how to start a new Canadian ebusiness from the ground up is a great method the highlight the individual skills and practical knowledge you will need to be successful online...
Where to start